The world class alternative floral art show is back for its 11th year. Produced by the Cadogan Estate in association with the Royal Horticultural Society (RHS), it will transform the streets of Chelsea from the 23rd to 28th May with breathtaking floral displays. The annual competition has grown dramatically each year with Chelsea’s best retailers adorning their shop fronts with creative designs to compete for the coveted awards.
This year’s theme is ‘Carnival’ inspired by the Rio de Janeiro Carnival. The competition will showcase floral displays reflecting the participating retailers’ interpretation of the theme in their own unique style. Last year’s ‘Best Floral Display’ winner, Sarah Chapman, set the benchmark high along with other award winners Smythson ‘Highly Commended’ and Kate Spade who won both the ‘Innovation’ and ‘The People’s Champion’ awards. This year promises to be another exciting competition with a record number of retailers taking part.
The displays will be judged by an expert panel, with winners announced on Wednesday 25th May. The People’s Champion Award will be chosen by members of the public voting via this website – voting will go live on Tuesday 24th May, so be primed and ready! Voting will close at midnight on Thursday 26th and the winner will be announced on Friday 27th May.